The world's flower and plant industry with a turnover of more than $150 billion per year and Iran with an ancient history and high capability is one of the potentials for creating employment and achieving foreign exchange incomes, which is of great interest to the promising prospects of annual growth in the volume of global flower and plant trade exchanges and the country's very suitable conditions.

In the new economic equations of the world, globalization and iran's accession to WTO flower plays an important role in obtaining foreign exchange incomes, iran's agriculture, especially the horticultural sub-sector (flowering). Strategic studies show that Iran's agriculture, despite having appropriate God-given conditions in terms of traditional production, small production level, high energy consumption, etc. It seems largely uneconomic. While with the production of flowers and ornamental plants in the country, which has a very high ability to create jobs and because of the high consumption of these products in the market of neighboring countries and the ability to compete with the products produced in Iran, it can provide a part of the foreign exchange needs. Flowers and ornamental plants are considered as dense crops and have a high ability to utilize inputs, especially water. Despite having suitable infrastructure conditions such as bright sunshine, climate diversity and valuable genetic reserves of many flowers, as well as the presence of skilled manpower, our country has not been able to achieve its proper position in the global market, although the official export of Iranian flowers has started in 1991 with $500,000 and has reached the border of $30 million with an upward trend. However, it is far from its real position in the tens of billions of dollars global market and it is necessary to increase the quality and quantity of production and comply with international standards in order to enter the global markets. 

In order to achieve aspirational visions and development, the country's 20-year vision has been developed, one of its main themes is knowledge-based development. In this regard, the production of science and research is of great importance and if we accept that production based on modern sciences is the only common feature of developed countries and lack of it is the common characteristic of all underdeveloped countries, there is a strong and dynamic relationship between GDP and research and science. 

In order to plan and analyze the development and future of the flowering sector of the country, it is necessary to improve the production status of flowers and plants and enter the industrial stage from the traditional stage. With the discovery of new markets, the old and future poles led production in the path of prosperity and prosperity. As Asian countries mainly strive to increase producers' incomes, employment of new generations and generate foreign exchange income, they have a special look at the flowering sub-sector due to these capabilities.

 Iran is a four-season country with a variety of climates and has a potential for producing a variety of flowers and ornamental plants. A large part of Iran's soil in the north, center and southwest of the country is susceptible to the cultivation of a variety of flowers and ornamental plants, and in the case of attention and expansion of the field of production and supply of these products, there is a wide potential market for these products in the southern margins of the Persian Gulf, northern neighbors and even in distant markets in East Asia and Western Europe.

Considering the importance of non-oil exports as well as the inherent characteristics and characteristics of different regions of Iran, it is necessary to grow flowers as well as the high capacity of flower and ornamental plant industry to develop and create employment in Iran and to realize the objectives of vision document, development plans and relief from the economy reliant on oil revenues.


Advantages

Possibility of monitoring environmental parameters
Higher productivity of production inputs
Possibility of off-season production
Creating jobs and currencies
Employment of about 100,000 people directly in the fields of production, distribution and sale of flowers and plants
The volume of investments made over 11,000 billion Rials includes:

Creating the necessary infrastructure for the construction of 194 greenhouse complexes and towns that add to the current level of greenhouse cultivation of the country (about 8000 hectares), about 4000 hectares, construction of 4 specialized flower and plant export terminals in Tehran, Mahallat, Tonekabon and Dezful